Adriana Iglesias Ecommerce
Adriana Iglesias is a well-established luxury fashion brand known for its silk collections and Mediterranean elegance, with global stockists including Saks Fifth Avenue, Neiman Marcus and Moda Operndi.
For the brand’s first direct-to-consumer launch, I designed and developed a bespoke Shopify store — a digital space that reflects Adriana’s visual universe while offering a seamless shopping experience.
As a Shopify Partner, I built an eCommerce platform that feels elegant, intuitive and aligned with the brand’s tone: sophisticated, feminine and fluid.
In addition to the website, I also designed the brand’s email marketing system, creating a suite of templates that balance commerce with storytelling, and maintain consistency across campaigns.
A project that brings a legacy fashion house into the digital space — without losing its soul.